You may have heard the expression “A picture is worth a thousand words” – meaning that it’s easier to explain something using images than words. Whilst this is often true, it’s

Have you heard the saying “less is more”? It’s a minimalist approach that helps you focus on what matters. Saying something “short and sweet” is often more powerful than a

What do you picture when you hear the word “storyboard”? Perhaps a beautifully hand-drawn comic strip from the Disney archive? But storyboards aren’t just for animation films or Hollywood blockbusters.

The famous film director, Alfred Hitchcock, once said: He knew that any film would only be as good as its basic raw material – the script. That’s true for any

When writing a video script, the most important question you should ask yourself is: Why am I doing this? Is it to sell a product? Communicate an important update? Or to educate

When you make a video, do you want your viewers to take action? Typical examples could be: “Subscribe to my channel” “Buy my product” “Refer your friends” As humans, we are influenced

To help you to perfect your scripts, here are my top five tips. 1. Focus on what your AUDIENCE wants to know… (Rather than what you want to tell them)